Facebook lets users poll friends for local recommendations

Facebook lets users poll friends for local recommendations

PanARMENIAN.Net – Facebook is revamping portions of its mobile app and website to make it easier to get recommendations from friends and interact directly with businesses, without leaving the social network, The Verge reports. The central changes can be found in the company's Pages and Events tools, which both help Facebook act as a social nexus for the site's users to stay in the know about what's going on in their community and what their friends are into. Starting Wednesday, October 19, Facebook will let you poll your friends for recommendations on places to see, restaurants to try, and businesses that can be trusted. Those recommendations then get placed on a map, with links to those businesses individual pages and options to even purchase items direct from the companies themselves. The scenario Facebook is trying to fix is a simple one. There’s a concert in town from a band you love and you don’t know about it, says Andrew Bozworth, Facebook's vice president of engineering for Ads and Pages. He's describing what he considers a central problem with modern smartphones, which know so much about our habits and our preferences and yet fail to take advantage of that knowledge in critical ways. It's well within the capabilities of this device and what it knows about you, he adds. Ideally, Facebook would never let you miss a show from your favorite artist. To solve this problem, Facebook is turning to perhaps its most valuable resource: your friends list. By letting users tap into social recommendations, the company hopes its service can begin to change entrenched internet behavior. People often rely on Amazon reviews when trying to discover which product to buy. They also rely on…

Be the first to comment on "Facebook lets users poll friends for local recommendations"

Leave a comment

Your email address will not be published.