Waitrose changes free coffee scheme at some stores – but North East avoids the axe

Waitrose changes free coffee scheme at some stores - but North East avoids the axe

Waitrose is to curb a scheme where customers get free takeaway coffee and tea – but if you’re in the North East you can breathe a sigh of relief. The luxury supermarket, which has four branches in the region, offers the complimentary hot drinks at its larger stores. However, a trial being rolled out at eight of the chain’s branches means customers will have to provide proof of purchase before qualifying for the free drink. But the firm is yet to introduce the trial up here, meaning customers are currently unaffected. The move comes amid complaints that the offer had been attracting ‘chavs’ scoring free coffee to various branches. Customers took to Twitter to complain about people taking advantage of the offer. One said: “I am so fed up with queuing up in #Waitrose to find it’s people who want a free coffee… it’s a supermarket not a charity shop.” Another, Lady Durrant, posted: “At last #Waitrose sees sense. Free coffee, affects other coffee shops, makes queuing longer and encourages chavs.” Despite claims elsewhere that stores were attracting ‘chavs’, a worker at Waitrose in Hexham said the problem hasn’t reached the Northumberland store. She said: “We do get a few people coming in straight away in the morning for coffee but they’re usually returning customers so they’ll come back later on to buy something. “There are a high volume of people that come in just to get a coffee but it’s not a massive problem as they do shop at other times.” Read More Sainsbury's has changed its £3 meal deal – and the internet is not happy The store assistant added that ‘chavs’ were not a significa…

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